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Say It Loud & Clear: Yes Means Yes!

Say It Loud & Clear: Yes Means Yes!

By Marcia Quackenbush, MS, MFT, MCHES | March 27, 2015
Senior Editor, ETR

ETR is thrilled to be offering our new “Yes Means Yes!” poster. This upbeat, positive product tells the big-picture story of affirmative consent in a remarkably brief 51 words. The image is eye-catching, the poster is clear and the whole package really works. It gets the message out.


As a health education writer myself, I can attest to the care, time and skill that goes into this kind of work. It’s easier to write a 10,000-word book chapter than an effective 800-word pamphlet. Health education posters are even more demanding. They’re like the haiku of the field. I applaud our Product Development team for their extraordinary skill in choosing exactly the right 51 words.

Positive Thinking

I’m excited to see the concept of “Yes Means Yes” continue to grow in prominence and appreciate ETR’s contribution to a sex-positive perspective on the issue. I hope you’ll take a look at the poster and the accompanying pamphlet.

By the way, we have a guest blog post coming up in April about using affirmative consent to create a culture of consent in a college community. Watch for it!

Marcia Quackenbush, MS, MFT, MCHES, is Senior Editor at ETR. She can be reached at and can also be found on LinkedIn.

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