There are 2 item(s) tagged with the keyword "Nonprofit marketing".
By ETR | July 19, 2016
Note: We're posting about some of the presentations ETR researchers and professional development specialists are offering at the Office of Adolescent Health Teen Pregnancy Prevention Grantee Conference July 19-21.
“You can’t affect the health and well-being of youth if no one knows you exist,” proclaims Kathy Plomer, MPH. Kathy is a member of ETR’s DASH Professional Learning Collaborative. In a perfect world, she acknowledges, doing good work would be enough to get people’s attention, support and participation.
“But we don’t live in that perfect world,” she continues. “Sometimes you need to employ some good, old-fashioned marketing techniques to get noticed.”
Laurie Bechhofer, Kathy Plomer, Timothy Kordic, Nicholas Slotterback. Masterful Marketing: Resources, Tips and Strategies from the Field. Wednesday, 7/20/16, 3:30-5:00 p.m. Poster #503 in the Sustainability Section, East Foyer of the Key Ballroom.
By Matt McDowell
Quick: what do you think when you hear the words, “We really need to market that health program.” Or how about, “We could sure use some cutting-edge business tools to make this health program stronger.”
If you’re like a lot of people I’ve met in the worlds of public health, health care and nonprofits, you may be recoiling in horror—or at least shaking your head. Here’s what people often tell me about marketing and business tools.
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