Be Proud! Be Responsible! An Evidence-Based Intervention to Empower Youth to Reduce Their risk of HIV is a multi-media, 6-module curriculum that provides adolescents with the knowledge, motivation and skills to change their behaviors in ways that will reduce their risk of contracting HIV.
To reduce their risk of HIV through behavioral change, adolescents not only need information on their perception of personal vulnerability, but also skills and confidence in their ability to act safely. Be Proud! Be Responsible! is a multi-media, 6-module curriculum that provides adolescents with the knowledge, motivation and skills to change their behaviors in ways that will reduce their risk of contracting HIV. Although not specifically pregnancy prevention oriented, many of the communication and condom skills taught will also help participants avoid unintended pregnancy and other STDs.
Be Proud! Be Responsible! is comprised of a series of fun and interactive learning experiences designed to increase participation and enhance learning. Activities include educational videos, trigger films, role plays, condom demonstrations and other exercises. Most activities are brief, lasting no more than 20 minutes.
The goals of the program are to:
As a result of participating in Be Proud! Be Responsible! students will be able to:
The curriculum was designed to be used with small groups ranging from 6 to 12 participants, but has been implemented in recent years in settings with larger numbers of participants. It can be implemented in various community settings, including schools and youth-serving agencies.
Loretta Sweet Jemmott, PhD, RN, FAAN, is one of the nation’s foremost researchers in the field of HIV/AIDS, STD and pregnancy prevention, with a consistent track record of developing evidence-based sexual risk-reduction interventions. As an expert in health promotion research, she has led the nation in understanding the psychological determinants for reducing risk-related behaviors and how best to facilitate and promote positive changes in health behaviors. Her research is devoted to designing and evaluating theory-driven, culturally competent sexual risk-reduction behavioral interventions with various populations across the globe.
An outstanding translational researcher, Dr. Jemmott’s work has had global impact and changed public policy. She has partnered with community-based organizations, including churches, clinics, barbershops and schools, and transformed her NIH-funded evidence-based research outcomes for use in real-world settings. She has presented her research to the U.S. Congress and at the NIH Consensus Development Conference on Interventions to Reduce HIV Risk Behaviors. Dr. Jemmott has received numerous awards for her significant contributions to the field of HIV/STD and pregnancy prevention research, including the U.S. Congressional Merit Award, Sigma Theta Tau National Honor Society’s Episteme Award and Hall of Fame Award, and election to membership in the Institute of Medicine, an honor accorded to very few nurses.
John B. Jemmott III, PhD, received his PhD in psychology from the Department of Psychology and Social Relations at Harvard University. He holds joint faculty appointments at the University of Pennsylvania as the Kenneth B. Clark Professor of Communication in the Annenberg School for Communication, and as Professor of Communication in Psychiatry in the Perelman School of Medicine. He is also the director of the Center for Health Behavior and Communication Research at the Annenberg School for Communication.
Dr. Jemmott is a Fellow of the Association of Psychological Science, the American Psychological Association and the Society for Behavioral Medicine. He has published more than 100 articles and book chapters, and has received numerous grants from the National Institutes of Health to conduct research designed to develop and test theory-based, contextually appropriate HIV/STD risk-reduction interventions for a variety of populations in the United States and sub-Saharan Africa.
Konstance A. McCaffree, PhD, CSE is a certified sexuality educator and adjunct professor in the Center for Education Human Sexuality Program at Widener University in Chester, Pennsylvania. As a classroom teacher in the public schools, she has taught human sexuality to both elementary and secondary students for over 35 years. Her professional association work includes serving on the Board of Directors of the Sexuality Information and Education Council of the U.S. (SIECUS), as President of the Society for the Scientific Study of Sexuality (SSSS) and as an officer in the American Association of Sexuality Education, Counselors and Therapists (AASECT). She conducts workshops nationwide to help educators improve their skills in teaching sexuality education. She also conducts programs for parents, churches and community organizations to enhance their knowledge and skills in dealing with the sexuality of children and teenagers.
In recent years, Dr. McCaffree has developed curricula and implemented training programs for educators and other health professionals in South Africa, Zambia, Nigeria and the Philippines. For the past 10 years she has trained teachers and professors to implement a curriculum she developed in coordination with local educators throughout the country of Nigeria. She has used her expertise to develop training for curricula to prevent HIV/AIDS, unplanned pregnancy, and other health and social issues among children, teenagers and adults.
The curriculum has 6 hours of content divided into six 50-minute modules. It can be implemented in six sessions of 50 minutes each or in three 1-hour-and-40-minute sessions. In community settings, it can be implemented in a 2-day format (2.5 hours each day), a 6-day format (50 minutes each day) or on a single day (Saturday) for approximately 5 hours, plus time for serving lunch and snacks.
Core intervention materials include:
The Be Proud, Be Responsible implementation set includes the facilitator's guide, activity set, a classroom set of 30 student workbooks and 4 DVDs. The curriculum requires the use of a monitor with DVD capabilities.
Student workbooks are recommended for every student. Additional workbook sets of 5 and 30 are available.
An optional LGBTQ Supplement is also available from ETR. It includes a lesson that can be taught before implementing the intervention as well as suggestions for acceptable adaptations to make evidence-based programs more inclusive of LGBTQ youth.
This curriculum is designed to be taught by classroom teachers or family life educators. Educators interested in implementing this program should be skilled in using interactive teaching methods and guiding group discussions, and should be comfortable with the program content.
It is highly recommended that educators who plan to teach Be Proud! Be Responsible! receive research-based professional development to prepare them to effectively implement and replicate the curriculum with fidelity for the intended target group. Training on Be Proud! Be Responsible! is available through ETR's Professional Learning Services.
It is essential to inform parents and guardians regarding the nature and scheduling of this or any sexual health education program. Prior to implementation of the curriculum, families should receive written notice describing the goals of Be Proud! Be Responsible! and the nature of the content to be covered. Parents also should be given an opportunity to view the curriculum and related materials if they wish. The vast majority of parents want their children to receive appropriate instruction and be given the information and skills they need to protect their sexual health, but parents/guardians also must be allowed the chance to opt out or exclude their children from participating in the program, if they wish.
When teaching adolescents strategies to reduce their risk for HIV, one must go beyond simply giving students correct information. Instructors must also build students’ perceptions of vulnerability and bolster positive attitudes and outcome expectancies while building self-efficacy and skills to negotiate and practice safer sex and/or abstinence.
In the original study (Jemmott, Jemmott and Fong, 1992), a randomized control trial was conducted to test the effects of the Be Proud! Be Responsible! (BPBR) intervention. In the research study, the 5-hour curriculum was implemented in a small group setting with African-American male adolescents on two Saturdays in a local school in Trenton, New Jersey. The participants were 157 African-American male adolescents with a mean age of 14.6 years. (S.D. = 1.66), who were recruited from a local medical clinic (44%), high school (32%) and YMCA (24%).Participants were stratified by age and randomly assigned to receive one of two curricula: Be Proud! Be Responsible! or a career development intervention.
The participants completed questionnaires before, immediately after, and 3 months after the intervention. Of the original 157 participants, 98% attended the 3-month follow up from the BPBR intervention and 93% of the control intervention attendees returned. The primary outcome was an index of risky sexual behaviors in the previous 3 months, which included sexual intercourse frequency, multiple partners, number of sex partners involved with other men, consistent condom use, and heterosexual anal sexual intercourse.
The participants who received the Be Proud! Be Responsible! intervention reported significantly less sexual risk behavior, based on the risky sex scale at 3-month follow-up (p < .01). They also reported fewer number of partners (p < .003). The BPBR intervention also significantly reduced sexual intercourse frequency (p < .008), compared to the control group. BPBR participants also reported fewer female sex partners involved with other men (p < .05), and fewer days not using a condom during sex (p < .003). In addition, adolescents in the intervention group were significantly less likely to report engaging in heterosexual anal sex (p < .02) than adolescents in the comparison group at the 3-month follow-up.
The BPBR intervention effect was greatest with female facilitators, suggesting facilitator gender can moderate intervention efficacy. The adolescents who received the BPBR intervention believed more strongly that practicing abstinence would prevent, pregnancy, STDs, and AIDS (p < .0001, p=.04, p=.04), expressed less favorable attitudes toward sexual intercourse (p < .0001, p < .0001, p< .0001), and reported weaker intentions of having sexual intercourse over the next three months (F(1, 144) = 7.58) than did those in the control group. BPBR participants also scored significantly higher in HIV risk-reduction knowledge (p < .0003) compared to the control group.
Jemmott, J. B. III, Jemmott, L. S., Fong, G. T. 1992. Reductions in HIV risk-associated sexual behaviors among Black male adolescents: Effects of an AIDS prevention intervention. American Journal of Public Health 82 (3): 372–377.
Jemmott, J. B. III, Jemmott, L.S., Fong, G. T., McCaffree. K. 1999. Reducing HIV risk-associated sexual behavior among African American adolescents: Testing the generality of intervention effects. American Journal of Community Psychology 27 (2): 161-87.
ETR is a leader in developing adaptation guidelines to enable professionals to adapt evidence-based intervention programs for implementation in underserved communities, while maintaining fidelity to the intervention's core components. ETR works with program developers to ensure that these tools are of the highest quality and meet the different needs of the field and end users, e.g., teachers, trainers, program mangers/staff, research teams, and funders.
For answers to Frequently Asked Questions about program adaptations, please visit our Program Support Help Desk.
Read ETR's Adaptations Policy.
Click the link below for the log for Be Proud! Be Responsible! Fifth Edition.
For over 30 years, ETR has been building the capacity of community-based organizations, schools, school districts, and state, county and local agencies in all 50 states and 7 U.S. territories to implement and replicate evidenced-based programs (EBPs) to prevent teen pregnancy, STD/STI and HIV. Our nationally recognized training and research teams work in partnership with clients to customize training and technical assistance (TA) to address the needs of their agencies and funding requirements.
Educators interested in implementing Be Proud! Be Responsible! should be skilled in using interactive teaching methods and guiding group discussions. It is highly recommended that educators who plan to teach Be Proud! Be Responsible! receive research-based professional development to prepare them to effectively implement and replicate the curriculum with fidelity for the intended target group.
Training on Be Proud! Be Responsible! is available through ETR's Professional Learning Services. Training options include a 2-Day Training of Educators with follow-up support.
ETR provides in-person and web- or phone-based technical assistance before, during and/or after program implementation. TA is tailored to the needs of the site and is designed to support quality assurance, trouble-shoot adaptation issues, and boost implementation.
To support a holistic approach to teen pregnancy and HIV prevention programs, ETR offers a number of additional training and technical assistance opportunities, including content-specific workshops, skill-based trainings, organizational development consultation and much more. To learn more about these opportunities, visit our Training & TA pages >>
Adaptation support materials, training and/or TA are available to assist educators in meeting the needs of individual communities by implementing EBPs effectively and consistently with core components. All adaptation support is based on ETR's groundbreaking, widely disseminated adaptation guidelines and kits for effective adaptations.
ETR also provides evaluation support for EBP implementation. ETR uses well-established tools for measuring fidelity and outcomes. ETR's evaluation support blends participatory approaches with cutting-edge evaluation science. Services address process and outcome evaluation and include assistance with evaluation planning, instrument design and development, implementation fidelity, data management and analysis, performance measurement, continuous quality improvement (CQI) protocols, and effective tools and strategies for reporting results.